Last week I went to Mobile Health Summit 2013 (here translated into english using Google Translate) here in Stockholm. It was really mainly about 12 different “mini cases” where different large and small companies showed their innovations/products and a great panel discussion afterwards. The main common thing with all the cases was not really about the mobile apps or even mobile phones. Yes, it was there, but the main thing regarding each and every case was its service setup. What is an app without its service? A game? Or something that just takes MB of space in your phone? Of course you say, it has to be filled with a content and have a purpose. A mobile health system is somewhat different than an app…
One of my passions is to work with Enterprise Architecture. On my new page Enterprise Architecture I have started a list of great sites and/or information about this subject. I will also start to blog more about it on a more regular basis and combine it with innovation and other thoughts on how to combine it with corporate things.
I believe that Enterprise Architecture is best described as the way to architect an enterprise much like a house; where you describe the purpose of the “house”, setup the base, pluming, walls and much more. To do this for an enterprise is of course much different then building a house, but much is the same it’s just other building blocks.
For me, Enterprise Architecture is about how to strategize, the planning, the execution and the analysis of a business and its environment that it operates in. It’s about how to build a lasting model that works in its execution when it’s scaled up! A lasting company in todays fast changing world has to be good at its change management, find new business models and rethink its goals often. A great company needs to do this year after year, decade after decade and be on top of its self always looking in the mirror and see what can be done better. At the same time continue to focus on its customer service and innovate faster than yesterday. I’m a huge fan of Apple‘s Think different ad campaign (see below read by the late Steve Jobs). Dare to think different, but do it smart and wisely with a plan.